December 29, 2021 in 

Organized and Energized! The Podcast: a lightbox reading Podcast, white headphones and the show logo on a desk

Episode 9

with Gayle Goddard, certified Professional Organizer and owner of The Clutter Fairy in Houston · December 29, 2021 · 18 min

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TL;DR

Gayle Goddard spent 25 years in corporate accounting before sorting a friend's beads showed her she loved organizing, and she started her business within six months.

Her biggest challenge at launch was fear of being self-employed, so for two years she organized in the mornings and did accounting in the afternoons.

Gayle says the first step for a woman leaving a corporate job is to reach out to her network, because she is not as alone as she thinks.

She advises against waiting until everything is perfect before you launch, and says the work should be something you love, not just something you are good at.

Published · Updated

What is this episode about?

Leaving a corporate job took Gayle Goddard two years of mornings spent organizing and afternoons spent on accounting. Gayle is a Board Certified Professional Organizer and the owner of The Clutter Fairy in Houston, and before that she spent 25 years organizing financial data, most recently for a company that bought and sold cemeteries and funeral homes. She tells Kathi Burns, CPO®, Business FLOW Strategist, how sorting a friend's beads became her aha moment, how she worked through the fear of self-employment, and what she told her mother when her mother worried too. You'll hear why the first step out of corporate is reaching out to your network, why you shouldn't wait for everything to be perfect before you launch, how organizers start general and then find a niche, and why loving the work matters more than being good at it.

There's a difference between doing what you're good at and doing what you love to do.Gayle Goddard

Jump to links and resources · Part of How do I grow my business without burning out? · All episodes · Every guest

What are the key takeaways?

  • Gayle found organizing when she helped friends sort the beads covering their living room and realized she was having fun while they were miserable.
  • Within six months of that moment she had found NAPO, joined a local chapter and started her business.
  • For two years Gayle organized in the mornings and did accounting in the afternoons before leaving corporate at 45.
  • Gayle's first step for anyone leaving a corporate job is to reach out to their network: a mastermind group, people at church or supportive friends.
  • She ran her first workshop before she had everything figured out and says waiting for perfection means you will never launch.
  • Kathi says professional organizers usually start as generalists and find their niche as they learn what they love to do.
  • Both agree that delegating the work that drains you, like QuickBooks and tech, keeps you focused on what you started your business to do.
Kathi Burns, CPO®, Business FLOW Strategist and host of Organized and Energized! The Podcast

This episode is brought to you by the Business Logjam Session

A private 75-minute online session with Kathi Burns to find the one thing holding your business back and leave with your next steps. It is the same F.L.O.W. process Kathi uses with her own clients: Focus on your goals, Locate your logjams, Outline your solutions, Walk away knowing your next steps.

Find What's Holding Me BackInterested in sponsoring the show? Get in touch.

How did Gayle Goddard become a professional organizer?

Gayle Goddard became a professional organizer after helping friends sort the beads that covered their living room. She was off work for six weeks after surgery, and while she sorted beads into piles she realized she was having fun while her friends were miserable. That was her aha moment. She found NAPO, joined a local chapter and started her business within six months.

Listen from 0:58 · Related reading: questions to help alleviate clutter overwhelm

How do you overcome the fear of being self-employed?

Gayle overcame it by deciding she loved the work too much to let her own terror stop her. She had always been an employee, so for two years she organized in the mornings and did accounting in the afternoons while a friend in her mastermind group kept asking when she'd quit. When her mother worried, Gayle told her, "I'm scared enough. I cannot be scared for both of us," and her mother got on board. Kathi adds that you don't have to go cold turkey.

Listen from 3:49

What is the first step to leaving a corporate job?

Gayle says the first step to leaving a corporate job is to reach out to your network, because you're not as alone as you think. That can be a mastermind group, people at church or supportive friends. She believes women are taught to be paralyzed by fear, and the goal is to be fearful and act anyway.

Listen from 7:09

Do you need everything perfect before you launch a business?

No. Gayle wrote and ran her first workshop before she had it all together, and she says that if you wait for perfection, you will never go. You keep refining as you grow, at the beginning and in the middle. Kathi's mantra from her first book fits: perfection is overrated and simply not worth it.

Listen from 9:20

How do professional organizers find their niche?

Most professional organizers start as generalists and then figure out which niche they want and who they like to work with. Kathi loves sorting beads, garages and closets, while other organizers only do corporate work. She says you model your business as you go and make it your own. Gayle adds that every successful entrepreneur's story is full of things that bombed before something hit.

Listen from 11:43 · Related reading: how to organize a home-based business

What is the difference between being good at something and loving it?

Being good at something is a skill; loving it is a passion that keeps you going. Gayle was good at accounting for 25 years but never loved it. Organizing is a passion she enjoys every day, and she says that love is what keeps you trying and failing until you find what works.

Listen from 14:52

What should a small business owner delegate?

Delegate the work that drains you so you can get back to what you started your business to do. Kathi names QuickBooks and tech as examples; she couldn't delegate her tech early in her career, and now that a team handles it, all she has to do is talk. Gayle says she couldn't do it without her tech guy either.

Listen from 16:30 · Related reading: organizing your business finances

Where does each part of the conversation start?

What resources were mentioned?

How can I support the show?

What did they say, word for word?

The transcript below is edited for readability: filler words and false starts are removed and speaker names are added. Nothing was added or summarized.

Read the full transcript +

Kathi: Hi everyone, this is Kathi and I'm back with Gayle Goddard. Gayle spent more than 20 years organizing financial data before turning her skill and passion for conquering clutter into being a professional organizing owner. As an owner of the Clutter Fairy, she's a Board Certified Professional Organizer just like myself, and she coordinates the Houston coaching meetup, a support group that meets every month helping people declutter their life. I love speaking with other professional organizers, so I wanted to have Gayle on the show so maybe you can get a few extra tips about how to get your life better organized and energized. Hey Gayle, thanks so much for being on the show.

Gayle: Of course, thanks for having me.

Kathi: Absolutely. So, okay, you were a CPA for years, right?

Gayle: Yeah.

Kathi: So what made you shift into becoming a professional organizer?

Gayle: So I had to have a surgery and I was off for six weeks for the first time since college, and I went to go visit some friends while I was convalescing, and they had to sweep the couch off for me to be able to sit down. We share a hobby in common of beading. I do beaded jewelry and they do too, which is how we're friends. And so there were beads all over the living room, and as I was sitting on the couch I was like, I could help you guys organize the beads. So we started doing that that summer for a couple hours on a Friday night or a Saturday. We would work on organizing the beads. And there was some point where I was sitting there putting beads into piles and feeling like, I am having so much fun right now. This is the coolest thing, organizing the beads. And I looked up and they were miserable. They were not having fun at all. But it was my aha moment: oh, I can do something that I think is fun that other people really don't like to do. And that's how I found NAPO and found a local chapter, and within six months I had started my business.

Kathi: I absolutely love that story. I had time off. I had a year off to reinvent myself, not due to an injury. I just had that time, and without the space of having time to get clear and see what you wanted to do, it's hard to shift. And I did the same thing. I started helping a girlfriend declutter and I'm like, "This is really fun." And she's like, "Oh my god, no. Oh my god, no." It takes weirdos like us to be able to offer that service to the world, because a lot of people are so intimidated by it, and for us it just brings us joy, which means we're doing what we're supposed to be doing.

Gayle: Right. Exactly.

Kathi: That's what it's all about. Boy, I love it. Beads and beads and beads. Boy, that takes a while to organize.

Gayle: Right. But it was the perfect project for me to realize I love beading, and sorting the beads is as much fun as doing the bead work. And for them it was like, please kill me now. Why are you still here? Why are we still doing this? So it was a very obvious dichotomy of I'm having fun and they're not having fun. It was perfect.

Kathi: Yeah. And then trying to make it fun. It's always about let's make this a game. It's not like things are going to die if you don't get this organized. Let's just have some fun doing it. It's all about the creativity. That's a really, really good story. So as an entrepreneur, when you first started your business, were you a CPA working for a firm, or did you have your own business?

Gayle: No, actually I worked in a corporate environment. My last 15 years of my 25 years, I was in a cemetery and funeral home consolidator business. So I worked in a corporate office of a company that bought and sold cemeteries and funeral homes.

Kathi: I have a good friend who does that right now, actually.

Gayle: Oh, really?

Kathi: Yeah. Small world. So whenever you started your business, what was the biggest challenge that you think you had as you were launching?

Gayle: Oh, it was 100% fear. It was fear of being self-employed. I had worked in corporate offices since I got out of college. I had always been an employee, so the business was somebody else's responsibility. And I spent two years doing organizing in the morning and accounting in the afternoon. I was in a mastermind group at the time, and there was this one girl in the mastermind group who used to say to me, when are you quitting your job? When are you quitting your job? When are you quitting your job? And she just said it over and over for months. And finally, around the two-year mark, I was like, okay, I'm terrified. I'm totally terrified. I cannot imagine that I can be a business owner, but I really love this work so much, and I am not going to let that stop me. I cannot let my own terror prevent me from doing this.

Gayle: And I had to tell my mother at the time, because my mother was also like, "You're going to be self-employed? That's really scary. What if you starve to death?" She was spiraling out about it in a mom way as well. And I had to have this conversation with my mother and say, "Look, I'm scared enough. I cannot be scared for both of us. You have to get on board, because I'm already terrified and I really want to do this." And to her credit, she totally got on board. She's like, "Fine. I'm with you. We're doing it." And I just took the step into the air and hoped that I landed okay. And 15 years later, I'm still here. So it worked out. But it was terrifying in the moment.

Look, I'm scared enough. I cannot be scared for both of us.

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Kathi: Yeah, absolutely. You and I kind of started around the same time. I've been doing it about 17 years. And when I came home and said, I know what I'm going to be, I'm going to be a professional organizer and image consultant, my husband's looking at me like I'm crazy. Like, really? What? Is that a job? I'm like, yeah, it's a job, actually. And it was right when Clean Sweep was coming out. The show was out, and so people finally knew what maybe a professional organizer was. So that was really good timing.

Gayle: Yeah. So that's part of what sold me on it too, because I had been watching all those shows and I was fascinated with the organizer on the show, but I had never made the leap from watching them to I could do that, until I tried to help my friend. It was all part of the gel, right? That they put it out there in the television shows to show us it was a possibility.

Kathi: Yeah. We were really, really blessed that people actually knew what we were becoming, as it was becoming an industry thing. And now NAPO is going really strong, of course, and more of us are board certified, so that's fantastic. So there are so many women… I don't know if you read this in Forbes, but 60% of women in corporate America are thinking about leaving their jobs and branching out. It's a big, huge… what are they calling it, a grand exit or something, right? So if you had to give a piece of advice to a woman that's looking to get out of corporate just like you did, what would you say to them? What would be their first step that you would recommend?

Gayle: I think the first step is reach out to all of your network, because you're not as alone as you think you are. There are people that will be in a mastermind group with you, or there are people that will counsel you at church, or there are people that are your friends that will support you in doing something like this. And I think as women we get taught to be paralyzed by fear instead of being fearful and taking action anyway. Men get taught to be afraid and shut up and be a man and do it anyway. They tell men to launch and they tell women to panic. And I think it's part of our cultural programming as women that we have to be convinced that it's okay for us to go and do something like that.

They tell men to launch and they tell women to panic.

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Gayle: And I'm here to tell you, I have not regretted it. As terrified as I was when I thought I was going to leave corporate and go do this work, I have never regretted it for a minute. Even in year three, when I had a month where I had no clients for a whole month and I thought I wasn't going to be able to pay the rent. Even in that moment, I wasn't wishing I could go back to my old job. And so I think whatever it takes to reach out to the people that can be supportive and help you fill in the things that you think are missing, to give you guidance about how to go forward, so that you can get past your "I'm paralyzed by fear" and be fearful and do it anyway.

Gayle Goddard
Gayle Goddard, Certified Professional Organizer and owner of The Clutter Fairy in Houston.

Kathi: I love that. And you did it the way a lot of people do it, where you do half time and half time. You're launching your job on the side. I tell people that all the time. You don't have to go cold turkey, right?

Gayle: You don't have to run in and quit your job and stomp your foot and say, "Forget you people. I'm leaving."

Kathi: Right. Right. Or you can just do that and just do it, which is what I did. But I'm a serial entrepreneur, so I've always been working for myself anyhow.

Gayle: Well, and the other thing I'll say too is that I think we keep waiting to arrive at the perfect place where we've got all of the things in place. And when I went from, hey, I want to be an organizer, to having my first workshop, I didn't have it all together. I didn't know everything yet. I just wrote a workshop and went and put it out there. And that is no different than building the first Apple in the garage.

Kathi: Right. Exactly.

Gayle: You don't have to have all your ducks 100% in a row, and it doesn't have to be perfect before you launch. And if you wait for that perfection, you will never go. You can't be so terrified of what might happen. And maybe you've missed something, or maybe you didn't do it right. It's like, who cares? You just got to get out there and do it and keep refining it, because you will keep growing and getting better all the time anyway. And that's definitely going to happen at the beginning just like it does in the middle, right?

If you wait for that perfection, you will never go.

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Kathi: There's always going to be something that happens. When I wrote my first book, one of my mantras was perfection is overrated and simply not worth it. You just can't get stuck trying to make everything perfect, because nothing's ever perfect anyhow. And even if it is perfect today, it might not be perfect tomorrow, because everything changes. So I think that's really good advice. Don't get stuck in that. And ladies, if you're listening out there and you want to jump, just jump. What's the worst that can happen? I don't know. You fall on your face and you get another corporate job. But I'll tell you, you won't, because you end up saying, "Oh my gosh, this is so much fun." Once you find what you want to do, whatever brings you joy, I think is what we're here to do in life.

Gayle: I think that's one of the clues about self-employment, too. Like, you better be loving it. You don't want to start this business and be in charge of, like, selling insurance unless you love selling insurance, right? It needs to be something that you have a great passion for. And if you don't know what that is yet, then it's not quite time to leap.

Kathi: Yeah. And if you do find something that you're like, I love doing this, that's probably what you should be doing for a job, right? I'm with you on that. And once you start your job, I think the tip that I would give people is, well, just take for instance, as professional organizers, we all start as generalists, and then we figure out what little niche we want to go into and who we want to work with. Who do we like to work with? Do we like sorting beads? I personally love sorting beads. I also like working in garages, but I also love working in the closet. But some people would say, I don't do garages. I don't do beads. I do corporate. Right? So whatever it is, it doesn't really matter. You just model your business as you go, and as you learn what you really love to do within each profession that you choose to jump into. That's what it's all about, making it your own.

Gayle: Right. Exactly. And every story of a successful entrepreneur starts with, "Well, we had this idea and we threw it out there and this bombed and that bombed, and we borrowed money and we mortgaged the house and that bombed, and we talked to this guy and that bombed, and then we hit." It's never a straight, perfect path, and waiting for that perfect path is not going to work. It's never going to happen. And I think organizers in general, a lot of us are a little perfectionist. That's part of what makes us good organizers, right? But it also can be the Achilles heel that prevents you from launching into the next cool thing that you want to do.

Kathi: Yeah. And whoever you are out there listening to this, you don't have to become a pro organizer, obviously.

Gayle: Right. Right.

Kathi: Whatever makes you feel joy, that's what it's all about. So think about what you like to do in your pastime. Think about what you do for your friends. They're like, "You're really good at this." And you're like, "This was a blast. I love that." That's how I started. It sounds like that's how you started, helping a girlfriend clear her clutter. And she's like, "You're really good at this." And I'm like, "Oh, well, yeah, this is just natural, and isn't this fun?" And she's like, "No, not loving it at all." Oh, go on.

Gayle: I was in that moment of, I've been doing accounting for 25 years. I'm good at it, but I don't love it. It's just this job that I go to every day. And God, I did everything that I could to make it more palatable, and it just was not. And I didn't know until I knew, right? I didn't have any idea that organizing was coming down the track to find me. I didn't start my work until I was 45. So I was a late bloomer. I've always been organized. I was doing it when I was a little kid, but it never gelled as a business idea for me until I was in my middle ages, right? And so it wasn't that I was watching that path come down the road towards me. I had no clue until I had a clue.

Gayle: And so I remember being very, very discouraged with, this can't be my life. I cannot be doing this for the rest of my life. I am not happy doing this all the time. It makes me crazy. But I didn't know what else to do, and eventually it appeared for me, and I've been grateful for that moment ever since. Because there's a difference between doing what you're good at and doing what you love to do. And I now know the difference: this is really a passion for me instead of a skill that I have. I mean, I have the skill, but it is a passion that I enjoy every day. And even when the day sucks, I still go back to it thinking it's a good day.

There's a difference between doing what you're good at and doing what you love to do.

Kathi: Yeah. And what you said there leads me to something that I think a lot whenever I work with my entrepreneurial clients: your skills are generally what I say a God gift. And generally your skills are something that you really enjoy doing. So if you have the skill set that also makes you happy when you do it, then that's your golden ticket right there to whatever business you want to start.

Gayle: Right. Exactly. That's totally it. And it's what will keep you going as you try and fail, try and fail, try and fail. You still love doing it, and you're going to keep trying to hit it until you get the sweet spot that works for you. And absolutely, you need that passion to fuel you past, right?

Kathi: That's right. You gotta feel it. And that's what keeps you energized as you're going through a business, because there are always stumbling blocks. And the question is, how do you keep your energy when you're feeling like, ugh? Can't you just go back to what you started your business to begin with and see if you're still doing that, or if you got waylaid by a bunch of other stuff? Like you're not delegating out the QuickBooks, you're not delegating out the tech stuff. At the beginning of my career, I couldn't delegate out my tech stuff, and I'm terrible at it. I can't do it. So now that I have a team that does it, I'm like, "Oh my god, I'm free. All I have to do is talk." Yay.

Gayle: Yeah. Exactly. That's 100% true. I couldn't do it without my tech guy either, because all the stuff that happens is all stuff he does in the back end. I just show up and talk.

Kathi: Yeah. Totally right. And the beautiful thing is that we're helping those people as entrepreneurs do what they love to do.

Gayle: Absolutely.

Kathi: The tech wizard loves tech. She just lives for it. So it's like, yay, someone likes to do it. Not me. Not me. Thank God. Well, Gayle, this has been such a pleasure speaking with you, and I really, really appreciate your time and giving us some insight into what it's like to jump off that corporate America bridge. And obviously you've done it, right? You are the Clutter Fairy. So thank you.

Gayle: Thank you. Appreciate you.

Kathi: Take care of yourself, and thank you so much for being on the show.

Gayle: Of course. Thank you.

Kathi: Okay, bye.

Episode artwork: How to Leave Your Corporate Job and Start Before It’s Perfect with Gayle Goddard
Episode 9 of Organized and Energized! The Podcast: How to Leave Your Corporate Job and Start Before It’s Perfect with Gayle Goddard.

Inspired? Here Are Your Action Steps:

  • Notice which tasks you find fun that other people dread, and write them down.
  • Ask your friends what they say you're really good at.
  • Tell your network, mastermind group or friends that you're thinking of leaving your job.
  • Consider building your business part time before you quit, the way Gayle did for two years.
  • If someone close to you is afraid for you, ask them to get on board instead of adding their fear to yours.
  • Launch your first workshop or offer before it feels perfect, then keep refining it.
  • Start as a generalist and track which clients and projects you love, so you can choose a niche.
  • List the tasks that drain you, like bookkeeping or tech, and delegate them.

Download the checklist (PDF)

Frequently asked questions

Is it worth quitting your job to start a business?

+

Gayle Goddard's view is that it was worth it for her. As terrified as she was to leave corporate, she has never regretted it, even in her third year when she had a month with no clients and worried about paying the rent. She adds that the business should be something you have a great passion for; if you don't know what that is yet, it's not quite time to leap.

How did Gayle discover organizing?

+

While recovering from surgery, she visited friends who share her beading hobby, and their living room was covered in beads. She offered to help sort them. She was having the time of her life while her friends were miserable, and that was her aha moment. She found NAPO, joined a local chapter and started her business within six months.

How did she handle the fear of leaving a corporate job?

+

For two years she organized in the mornings and did accounting in the afternoons, while a friend in her mastermind group kept asking when she'd quit. When her mother worried too, Gayle told her, "I'm scared enough, I can't be scared for both of us." Her mother got on board, and Gayle took the leap at 45.

What's the first step for a woman who wants to leave corporate?

+

Reach out to your network, because you're not as alone as you think. Gayle believes women are taught to be paralyzed by fear, and the goal is to be afraid and act anyway. Even in her third year, when she had a month with no clients, she never wished she could go back.

Do you need everything in place before you launch?

+

No. Gayle wrote and ran her first workshop before she had it all figured out. Waiting for the perfect moment means you'll never go, and you'll keep refining as you grow. Kathi's mantra from her first book fits too: perfection is overrated and simply not worth it.

What's the difference between being good at something and loving it?

+

Gayle was good at accounting but didn't love it. Organizing is a passion she enjoys every day, even on hard days, and that love is what keeps you going through every try-and-fail along the way.

Who is talking in this episode?

Kathi Burns, CPO®, Business FLOW Strategist and host of Organized and Energized! The Podcast

About the Host, Kathi Burns

Kathi Burns, CPO®, is a Business FLOW Strategist based in San Diego. For the last 20+ years, Kathi has helped clients create systems they can stick to. She is the author of How to Master Your Muck, Organizing With Tetris and Home Organization, The Smart Guide, and co-author of four more titles; all are in Kathi's shop. Kathi's business has been featured on Good Morning America, and her advice has been featured in Oprah Magazine, Martha Stewart Living, Better Homes and Gardens and Entrepreneur Magazine.

More about Kathi · Shop Kathi's books · Business Logjam Session · Apply to be a guest

Gayle Goddard

About Gayle Goddard

Gayle Goddard is a Board Certified Professional Organizer (CPO®) and the owner of The Clutter Fairy in Houston, Texas, which offers residential and office organizing, speaking and ongoing support. Before organizing, she spent 25 years in corporate accounting, the last 15 in the corporate office of a company that bought and sold cemeteries and funeral homes. A weekend of sorting a friend's beads while she recovered from surgery showed her she loved work most people dread. She found NAPO, joined a local chapter and started her business within six months, then left corporate at 45. Gayle also coordinates the Houston Clutter Coaching Meetup, a monthly support group for people who want to declutter.

More episodes with Gayle · Gayle’s website

Want help putting this into practice?

Kathi Burns, CPO®, Business FLOW Strategist and host of Organized and Energized! The Podcast

Book a Business Logjam Session with Kathi

A private 75-minute online session to find the one thing holding your business back and leave with your next steps, using the same F.L.O.W. process Kathi uses with her own clients: Focus on your goals, Locate your logjams, Outline your solutions, Walk away knowing your next steps.

Book a Business Logjam Session

Prefer to start small? Download Kathi's free eBook 6 Steps to Organize Your Home Office.

Published · Updated

This episode page is for general information. Guests speak for themselves, and their opinions, statistics and examples are their own. Nothing here is legal, financial, medical or mental-health advice; talk to a qualified professional about your own situation. Some links go to the guest's own products or free offers; addSpace does not earn a commission from them unless stated.

About the author 

Kathi Burns

Kathi’s expert advice has been featured in national media outlets including Oprah Magazine, Martha Stewart Living and Better Homes and Gardens, Entrepreneur Magazine, and more. As the author of 2 books, Kathi has also developed several online courses to help clients get better organized and energized in all areas of their home, life, and business.

Check out all of the systems you can use here

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